Marketing

Tells Apple’s story in innovative ways to create excitement for products, services, and values, as the team builds critical relationships with media, creators, and analysts.

Key areas:

Public Relations, Employee and Internal Communications, Executive Communications, and Social, Creator, and Buzz Marketing

Builds and nurtures relationships with the worldwide developer community, providing the resources and support they need to create exceptional apps and experiences across Apple platforms.

Key areas:

Partnership Management, Developer Marketing, Technical and Design Evangelism, and Community Engagement

Brings Apple’s brand, products, and values to life by leading the planning and production for global product launches, creator experiences, partner engagements, and internal events.

Key areas:

Event Strategy and Management, Experiential Marketing and Design, Storytelling, Creator and Partner Engagement, Technical Production, Broadcast, Film and Keynote Production, Operations, and Event Programming

Drives the strategy, creative development, and flawless execution of world-class marketing experiences that inspire our customers globally across all platforms.

Key areas:

Creative Services, Interactive Marketing, Advertising/Media, Strategy, Operations, Localization, Production, Digital Studio, Business Affairs, and 3D Visual Merchandising

Crafts groundbreaking ideas into products launched worldwide by collaborating with teams including design, engineering, finance, legal, marketing communications, public relations, market research, operations, and sales.

Key areas:

Product Marketing, Product Management, Apps Marketing, Education Marketing, and Enterprise Marketing

Creates inspiring opportunities for customers to discover the Apple solutions that fit their needs and how to get the most out of those products and services.

Key areas:

Creative Services, Merchandising and Customer Engagement, Operations and Production, Business Planning and Readiness, Internal Engagement, and Customer Insights

Tells stories and builds experiences that drive awareness, acquisition, and engagement.

Key areas:

Marketing Insights, Product Marketing, Content Marketing, Social Marketing, Media Strategy and Planning, Brand Marketing, Partner Marketing, Experiential Marketing, Growth Marketing, and Marketing Operations